OSIGN stands for Open Source Idea Generation Network. We’re a virtual ad agency. A collective of seasoned marketing pros serving as your pathfinders in the changing world of crowdsourcing. We have decades of experience in every agency discipline, to bring what you expect from a full-service agency partner – with the fast, fresh thinking the global workforce can provide.
Companies have been issuing open calls for creative marketing work for a few years now. But this model has largely ignored the value of an agency partner. When clients are forced to direct their own work, focus can shift to execution ahead of the big picture. Often, brand strategy takes the back seat. OSIGN gives clients the best of the crowd, with real agency support.
OSIGN operatives combine qualitative and quantitative approaches to get at the ‘why’ behind the ‘what’. We get at the deeper meanings of a product, service, brand or enterprise. We dig deep to find answers to the questions behind the questions. We get to the truth that will help audiences believe what you want to tell them.